NBA

Design Direction
Photoshop Editing
Online Advertising
Social Media

SCOPE OF WORKS

I was engaged by the NBA’s U.K. communications agency to create visual content aimed at promoting prime time NBA broadcasts on Sundays throughout Europe.

My strategy involved designing the visual content to resemble action-packed movie styled scenes, strategically incorporating prominent players in dynamic and captivating layouts.

The implementation of the campaign encompassed diverse elements such as digital advertising, social media graphics, and in-case flyers that accompanied physical copies of NBA2K for Xbox and PlayStation. The resulting artwork was translated into five languages for a wide distribution throughout Europe.

Photo Editing
Video Editing

SCOPE OF WORKS

I also collaborated on social media projects, creating highly edited player graphics in Photoshop and producing short video edits for their platforms.

Formula 1

I created conceptual graphics for F1's social media platforms, focusing on technology-inspired designs. The visuals were presented in an infographic style, ensuring the information was clear, concise, and easily digestible to suit the quick consumption habits of social media audiences.

Design Direction
Infographic Design
Social Media

SCOPE OF WORKS

DeMarcus Cousins

Design Direction
Social Media
Print Design

SCOPE OF WORKS

I had the opportunity to work closely with the marketing team for DeMarcus Cousins, a 4-time NBA All-Star and 2-time Olympic gold medalist with Team USA. My role involved developing social media campaigns and creating visual content for Boogie's Comedy Slam, a charity event aimed at raising funds for causes important to DeMarcus.