Throughout the 2020 season, I collaborated with the Cairns Taipans, a reputable team in Australia's NBL (National Basketball League). My involvement revolved around enhancing the overall brand aesthetic and curating a collection of marketing collateral, social media designs and design templates that could be effectively utilized by their in-house design team.
A significant aspect of this undertaking entailed developing player introduction videos, which were showcased within the venue prior to games. Additionally, I crafted an assortment of motion graphics and static design assets to further bolster the team's robust social media presence, which was widely regarded as one of the most visually appealing in the league.
